I am very proud to present you this new newsletter. Its objective is to communicate the main information of our cooperative life which is rich and dynamic, always on the move… And obviously, we are not bored in St Maurice!
This is an opportunity for me, on behalf of the entire Board of Directors, to warmly thank Vincent who, after 21 years of commitment, passed on to me the presidency of the winery, Vincent who continues to work alongside us on the Board of Directors.
With the Board, we are moving forward on our strategy of diversification in the distribution of our wines. This is a real challenge that involves us from the vine to the glass! We are expanding our portfolio of bulk customers to benefit from greater commercial independence. Our bottled sales in France and abroad are progressing with our agents and our integrated and recently consolidated sales team.
We are also working to be in control of part of our distribution: our own Vilavigne stores of course! Where I hope to see more of you. We are also present in our various networks (Vilavigne wine shops in France, Lutèce Wines in Paris…). Every day, we install our brands St Maurice, Mas des Justes,… through these networks and during animations or trade shows.
All this work has as objective a durable and optimal remuneration!
The keystone of these deployments remains the quality of our wines. The beating heart of our cellar is based on you, the dynamic and involved winegrowers for our future.
Committed winemakers!